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Spent : sex, evolution, and consumer behavior / Geoffrey Miller

By: Material type: TextTextLanguage: English Publication details: New York : Viking, 2009Edition: 1st editionDescription: 374 páginas ; 24 cmISBN:
  • 9780670020621
  • 0670020621
Subject(s): LOC classification:
  • HB801 .M493 2009
Other classification:
  • 339.47 | M648s
Online resources:
Contents:
Darwin goes to the mall -- The genius of marketing -- Why marketing is central to culture -- This is your brain on money -- The fundamental consumerist delusion -- Flaunting fitness -- Conspicuous waste, precision, and reputation -- Self-branding bodies, self-marketing minds -- The central six -- Traits that consumers flaunt and marketers ignore -- General intelligence -- Openness -- Conscientiousness -- Agreeableness -- The centrifugal soul -- The will to display -- Legalizing freedom -- Exercises for the reader.
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode Item holds
Monografia Monografia Biblioteca Rafael Montejano y Aguiñaga Acervo General Acervo general 339.47 M648s (Browse shelf(Opens below)) Ej. 1 Available 60104
Total holds: 0

Incluye referencias bibliográficas (páginas [336]-361) e índice

Darwin goes to the mall -- The genius of marketing -- Why marketing is central to culture -- This is your brain on money -- The fundamental consumerist delusion -- Flaunting fitness -- Conspicuous waste, precision, and reputation -- Self-branding bodies, self-marketing minds -- The central six -- Traits that consumers flaunt and marketers ignore -- General intelligence -- Openness -- Conscientiousness -- Agreeableness -- The centrifugal soul -- The will to display -- Legalizing freedom -- Exercises for the reader.

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